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Friday, June 7, 2013

B120 Tma01

get I Case ask: The Lodge Bistro Chain To: Patricia Lodge, chief decision maker officer From: contribution (a) This underwrite is base on Study sitting 2. The Lodge Bistro compass is truly experiencing problems in a descend of areas. These problems are: The corporation is circuit about growing competition from akin(predicate) backinges and the concept is seen as outdated. at that place is a threaten external environment (the turn in is in recession). S sayholders are dying(p) about the future and the chief operating officer is under pressure to answer to challenges. thither is an inconsistent horn in by managers and conflict amidst established and incoming managers. there is an ageing customer base. fare and service calibre are currently below the standards set by the company. at that place is a high provide turnover, particularly with pertly members of supply diversionary attack the company as short as they have been trained. There are particular problems in the East Cheam bistro, with high staff turnover, poor financial results and quality standards not being met. (151 words) Part (b) I have elect to use a prod away analysis from get hold of session 2 to psychoanalyze the situation. I believe this is expedient as it can compendium the current problems experienced by the Lodge chain and learn how opportunities and coercive factors can be used to remedy these and take the business forward. The concept of a SWOT analysis identifies strengths, weaknesses, opportunities and threats affecting a business. |Strengths |This is an established salutary known brand.
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